Daria Chernova
Art director, designer
04
Yandex Ultima Guide
The project for the Ultima Guide Yandex.Eda in St. Petersburg and Sochi is focused on creating a unique atmosphere reflecting the status and exclusivity of the event. The main concept of the decor — "radiance" — has become a metaphor for emphasizing the importance and manufacturability of the award.
Radiance as a central theme permeates the entire project, turning the space into the personification of brilliance and innovation.
The main idea is to create a lighting design that visually conveys technological progress and elegance.
The futuristic shapes and reflections of the pearls in the design create a feeling of boundless radiance, similar to the effect that our heroes of the restaurant world have on their customers.
The decor is made in modern, geometrically complex shapes that are associated with advanced technology and high aesthetics. The use of mirrored and metallic surfaces gives the space an effect of depth and layering.
Lighting design: Innovative lighting solutions are used to create the effect of sparkling lights and shimmers, emphasizing the technological aspect of the award.
Reflective elements resembling pearls serve as a metaphor for the exclusivity of the award participants. These elements add an exquisite shine and create a play of light, which makes the space more expressive and memorable.
To create an atmosphere that not only delights the guests, but also symbolizes the highest status of the Ultima Guide award.
The decor should embody exceptional quality and technological excellence, linking these ideas with the image of shiny pearls that represent the best representatives of the restaurant industry.